Job Detail

Marketing Specialist

Marketing Specialist

Alliance Recruitment Agency

Tirana, Tirana District, Albania

Position: Marketing Specialist
Job Description:
A Marketing Specialist is responsible for the development, drafting, and implementation of marketing, promotion, and sales programs in alignment with local market practices and regulations.

Qualification :

Bachelor degree

Primary Responsibilities :

Key Functions:

  1. Marketing Program Development:

    • Participate in creating, drafting, and implementing marketing, promotional, and sales programs tailored to the Albanian market.
  2. Market Research:

    • Conduct market research specific to Albania, design and prepare surveys, and perform direct interviews with participants.
  3. Event Coordination:

    • Organize and manage activities such as conferences, presentations, seminars, and other logistics-related events within the local context.
  4. Content Creation:

    • Assist in preparing, composing, modifying, and drafting marketing and promotional materials relevant to the Albanian audience.
  5. Program Implementation Monitoring:

    • Follow up on the implementation of marketing, promotional, and sales programs. Gather information on progress and compile corresponding reports.
  6. Advertising Campaign Management:

    • Develop, draft, and implement advertising campaigns suitable for the Albanian market.
    • Ensure procurement of materials for advertising campaigns and maintain relationships with suppliers.
    • Coordinate and maintain relationships with third parties contracted for campaign execution.
    • Develop and maintain media plans for campaigns, ensuring full execution per contractual terms. Monitor the implementation of media plans by suppliers.
  7. Administrative Support:

    • Organize meetings, gatherings, and negotiations (internal and external), keep minutes and official records, and document them.
    • Safeguard and maintain documentation for the Marketing and Promotion Department.
    • Act as an intermediary with third parties regarding departmental activities.
  8. Company Objectives:

    • Work towards achieving the company’s marketing objectives, ensuring compliance with local industry standards.
  9. Communication:

    • Prepare press releases, company news updates, and announcements for company events.
    • Update company news on the company website and social media platforms.
  10. Marketing Materials Management:

  • Prepare materials such as brochures, leaflets, and promotional files, ensuring distribution aligns with marketing programs and resonates with the Albanian audience.
  • Draft, edit, and format texts and written materials.
  1. Supervisor Assistance:
  • Assist direct supervisors in developing and drafting plans, projects, and other marketing materials.
  1. Procurement Activities:
  • Conduct procurement inquiries, gather offers, negotiate prices, and ensure quality product acquisitions as per company requirements.
  • Ensure the lowest possible prices and highest quality products or services in the market.
  1. Reporting:
  • Provide daily reports on tasks and objectives achieved, sent via email.
  • Submit end-of-month reports on the fulfillment of individual objectives.
  • Provide feedback on programs, projects, tasks, and other activities upon request.
  1. Cultural Promotion:
  • Promote and educate subordinate staff and colleagues about company culture. Utilize contacts and meetings to spread the company’s values.
  1. Additional Responsibilities:
  • Perform other tasks as assigned by the Company Administrator or Marketing Director.

Qualifications:

  • Educational Background:

    • Bachelor's Degree in Marketing, Communication Sciences, Arts, Social Sciences, Computer Science, Information Technology, Economic Informatics, or related fields.
    • Master’s Degree is preferred.
  • Work Experience:

    • Minimum of 5+ years of experience in marketing or related fields.
  • Language Proficiency:

    • Proficiency in English is required. Knowledge of Italian or other languages is advantageous.
  • Technical Skills:

    • Digital Marketing: Experience with digital marketing campaigns, including Google Ads and social media platforms.
    • Data Analysis: Proficiency in Excel and strong analytical skills.
    • Website Management: Ability to manage and update websites with SEO optimization.
    • SEO/SEM: Knowledge of search engine optimization and search engine marketing.
    • Marketing Tools: Familiarity with CRM systems and marketing automation tools.
    • Design Skills: Basic skills in Adobe Suite or similar tools are a plus.
  • Soft Skills:

    • Communication: Strong verbal and written communication skills.
    • Organizational Skills: Ability to manage multiple projects and meet deadlines effectively.
    • Team Collaboration: Capable of working well in a team environment.

Working Conditions:

  • Start Date: TBD
  • Workplace: Tirana
  • Contract Duration: 2 Years
  • Standard Work Hours/ Weekly: 8 hours/day, 40 hours/week.
  • Work Schedule: Monday to Friday, 08:30–17:00, with a lunch break (13:00–14:00). Saturdays are rotational (08:30–13:30). Sundays are off.
  • Paid Leave: Paid leave includes 22 annual days, excluding public holidays.
  • Notice Period:
    • 5 days during the probation period.
    • 2 weeks after the first 3 months up to 6 months.
    • 1 month after 6 months up to 2 years.
    • 2 months 2-5 years.
    • 3 months 5+ years.
  • Salary: 1500-2000 Euro

Public Holidays in Albania:

  • 01 & 02 January – New Year's Day Celebrations
  • 14 March – Summer Day
  • 22 March – Nevruz Day
  • 01 May – International Workers' Day
  • 05 September – Day of the Sanctification of Saint Teresa
  • 22 November – Alphabet Day
  • 28 November – Flag Day and Independence Day of Albania
  • 29 November – Liberation Day
  • 08 December – National Youth Day
  • 25 December – Christmas
  • TBD – Eid al-Fitr
  • TBD – Eid al-Adha
  • TBD – Official day off from Catholic Easter Sunday
  • TBD – Official day off from Sunday of Orthodox Easter

Public holidays vary depending on the lunar calendar.

Location

: Alliance Recruitment Agency

: 5 To 6 Years.